CRM trends for 2015: Podcast

By: | Category: CRM

SearchCRM’s Lauren Horowitz sat down with Danny Estrada, CRM Practice Director at Net at Work to discuss his thoughts and predictions for CRM in 2015.

With the shift in the role of customers, Danny outlined three themes that will define CRM in 2015: data analytics, customer engagement and customer experience.

Check out the podcast on CRM trends for 2015 here:

SearchCRM.com is TechTarget’s CRM and call center resource, covering software, data management, sales and marketing automation, SaaS and more.

You can follow Danny Estrada on Twitter @practicalCRM